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Women in Leadership: April Luncheon

Women In Leadership: May Luncheon

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Brookings Area Chamber of Commerce
Phone: 605-692-8922


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“What Difference Can One Person Make: Emphasizing the Importance of Your Work”

Coleen Liebsch

Entrepreneur, Community Leader, Author, Speaker

Key Takeaways:

  • What's In a Name
  • Destined For Failure
  • "I think you could be something”
  • Hurdling Low Bars
  • Surviving Insecurity
  • Concluding Challenge to Audience/What difference WASN'T initiated by one person?

Author, Entrepreneur, Award-Winning Business Leader, Founder of the Books 4 Kids Program and Public Speaker. Coleen founded her first company in Laramie, Wyoming. From a KOA on the outskirts of town, to nine employees, Tri-Tech Marketing filled a need other marketing companies overlooked.

In 1994, Coleen founded Premier Marketing in Spokane, Washington on $1,000.00 and a belief in a better way to do business. By 1996, the company employed 90 people, enjoyed a 7% turnover rate and had a waiting list of applicants. In 1997, Premier Marketing was honored with an Agora Award for Small Business Excellence.

In 2010, Coleen was selected by the mayor to coordinate Arlington’s role in the Tour de Kota bicycle ride across the state. Coleen inspired 25% of the community to volunteer or participate in the event that brought over 200 bicyclists to town. The town was named Community of the Ride and Coleen was named Community Coordinator of the ride for 2010.

In 2016, Coleen founded a non-profit called the Books 4 Kids Program where she provides character-building books to children from PK to 8th grade, for free. So far, the organization has given out over 50,000 books in eleven states and four countries. Coleen’s first novel, a thriller titled Choices: Arrival of the Fourth Generation, was a 2017 finalist for the McGrath House Indie Book Awards. In addition to two other novellas, Coleen has authored seven children's books.

Coleen was a 2021 nominee for the Spirit of Dakota award and lives in Eastern South Dakota with her husband and their pack of Pomeranians.

Tickets are just $30 for members, $45 for non-members, and $15 for students.

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